SportyRich is upping the swag game this holiday with the newest additions to the SportyRich Apparel line.  Michael Bivins added four ski hats adorned with a festive pompom to the SportyRich site . The hats work very well with all the items in the line. The new items are available in the online store now and are the perfect stocking stuffer or last-minute gift item for everyone on your holiday wish list. Everything in the SportyRich line is currently in stock and ready to ship in time to add some holiday cheer to your loved ones closet. Holiday Shipping is available for orders placed by 4 pm Eastern on Wednesday December 20, 2017. You can find all the items in the SportyRich line here.

The Life and Style of SportyRich

2017 continues to be the year of New Edition, Bell Biv DeVoe, and Michael Bivins. Everything they touch this year turns to gold from the BET Lifetime Achievement Award to the New Edition Story, to the star on the Hollywood Walk of Fame, to Michael Bivins having a basketball court named in his honor. It’s a good year to be a member of New Edition, and an even better year to be an NE4Lifer.

24K Gold Series

The 24K Gold Series of the SportyRich Apparel collection is just one part off the new collection by Bivins. It’s a nod to the whirlwind year Bivins and his brothers have had. It also gives the fans who have loved and supported their faves from Orchard Park a memento of the year the group and fans have been waiting 3 decades for.

Bivins aka Sporty can often be seen decked out in athleisure threads from his clothing line. The tagline on the SportyRich Apparel reads “The Life & Style of Everyday People.”

Jill Scott & Robert Glasper bound at Hollywood Bowl #SportyRich @617mikebiv @sportyrichapparel

SportyRich for Life

Shakira Smith has been wearing SportyRich Apparel since the first launch but couldn’t wait to place her order for her favorite items in the 2017 collection. When Smith was asked about her favorite items in the line she didn’t hesitate before responding enthusiastically.

“That beautiful red and white jacket, and the black and gold Sporty Girls Rock tee are my faves. I love the jacket because of the colors and the shirt because of the message.”

— Shakira Smith

“Every piece of SportyRich Apparel I have fits comfortably and feels good. Michael Bivins has put together the perfect line of clothing that balances casual style with eye-grabbing designs.

— Shakira Smith

Items on the SportyRich site like the women’s jersey, the Crimson and Cream track jacket, and the 24K Gold Series are flying off the shelves. Don’t worry if Crimson and Cream isn’t your thing, The line offers a little something-something for everyone. If red/white isn’t in your swag bag there are a couple of green/white items that are sure to please.

Maybe NE fans can get Bobby Brown and Michael Bivins to do a collaboration with their side hustles. Picture this, Bobby and Alicia Brown cooking in their SportyRich Apparel, with a split screen of Michael and Teasha Bivins in the kitchen spicing up dinner with spices and sauces from Bobby Brown Foods. Whatever the guys have up their sleeves it’s sure to come out 24K gold just like the SportyRich Apparel series.

“When I wear SportyRich Apparel I feel happy, inspired, and confident. ”

— Shakira Smith

SportyRich Apparel is the living embodiment of the feelings NE4Lifers have had for their favorite group for over three decades. Their music makes us happy, it inspires us and makes us feel confident. The SportyRich Apparel collection lets fans look and feel good while they’re moving through their daily grinds. 

SportyRich Apparel released a promo video shot by KnewLifeMedia Films featuring Dante Hoagland, who played Bivins in the now iconic New Edition mini-series.  The SportyRich Apparel line is available online now.

*Unless otherwise, noted Images are from @617MikeBiv, @TeashaBivins, @KnewLifeMedia, @SportyRichApparel, @MikeBivderbyPark, @KingBobbyBrown, @DanteHoagland,  and are not the property of Reign Of Styles or Karintha Styles.

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Veteran sports and entertainment journalist, Karintha Styles holds court at the intersection of sports and pop culture. Seamlessly she weaves common sense, tough love, and quick wit through her writing and commentary. Currently, she hosts Week N Sports and Styles & Kaikai with Elizabeth Kaikai. You can find the Detroit native’s work on numerous media outlets including Fox Sports, Yahoo Sports, BET, iHeart Media, and Hoops Habit.


  1. Sasha Cesar

    We just all need to go back to the 80s and 90s and call it a day!

  2. Karintha Styles

    Thank you very much Mrs. Hoagland. Dante is extremely talented can’t wait for The Last O.G. to premiere on TBS